A client said to me last week,
“That was like open heart surgery on my business. Exactly what I needed. Clear and actionable insight”
You see, we’d dived into the numbers.
Gone beyond the top level. And looked into the actual structure of his business.
It turned out that PART of his business was wildly profitable, whilst other parts (some customers, some products) were losing them money.
It was painful for him to see. But liberating, as he saw his businesses in a new way and could make quick shifts to dramatically increase profitability and cash creation:
Fire the unprofitable customers. Double-down on the profitable segments.
Streamline the business to something smaller but tighter and better.
When did YOU last slice and dice your business, and truly understand what makes the money?
You’ll probably find 80% of profit comes from 20% of customers and products.
It can be painful, but the numbers don’t lie.
