I work with a select number of elite, mission-driven leaders (Founders, C-Suite) who want to dramatically accelerate their impact, and mobilise their people to achieve an inspiring “impossible" goal.

Play a bigger game. Achieve the “impossible”.

If you’re like my clients, you’ve an incredibly impressive CV but you know you’re playing too small a game.

Everyone around you is in awe of your accomplishments - but you want to go further. Secretly you long for even more impact, but there’s a fear that if you reach for it you might actually come up short for the first time in your life or the cost might be too great.

You know the dark side of your gifts: You’re incredibly competent, but your team are in your shadow and you're a bottleneck in your business. People respect you enormously, but you know you need to lead at a whole new level and 'scale yourself' to scale your business and create your legacy.

I get it. Me too.

- Richard Medcalf

Depth. Speed. Focus.

Here’s what makes our approach so powerful.

Insight AND Transformation

You know that "what got you here, won't get you there".  You don't just need a tactic or a tip or a 4-step plan.

You don't need more information, you need insight and transformation:

  • You need accountability and support to successfully embed next-level behaviours
  • You need fresh perspective and challenge to be lifted out of the day-to-day, reveal your blind spots and be pushed to a higher level

Some coaches focus on insight.  How we see the world shifts, but we can still fail to take action through habit or distraction.  Some coaches focus on behaviour change, but without insight, we don't see the new possibilities and opportunities.

So, our coaching is focused on both these pillars of insight and transformation.

My role is to bring you the highest level of support and challenge; to see what you cannot see, to mess with your thinking so you can find new possibiities; to say what no one else dares say, to push you forward into your full potential and greatest self. It’s strong stuff, not for everyone but transformative for those who embrace it.

High Touch AND High Tech

Your journey of growth will be supported by our Xquadrant Hub app, which we find is a game-changer for our clients. 

No more “isolated coaching sessions, with dispersed notes and forgotten actions”. Instead, by measuring and monitoring, you'll feel a real sense of progress, continuity, momentum, accountability and support as you move forward on your objectives.

We use the platform to:

  • define and track KPIs
  • capture notes and insights from sessions
  • track actions, schedule reminders and ensure follow-up actually happens
  • provide easy access to all the visual leadership tools you’ve learned

In short, this becomes a complete and cohesive record of your personal transformation and results.

A clear strategic thread

Clarity attracts, confusion repels.

At the start of the programme you’ll develop a strategic blueprint for your next level of impact, including your ‘north star’ and the short- and medium- term priorities to get there. This involves ‘to do’ activities but also ‘to be’ goals.

Having all this captured on a single page provides incredible clarity and insight, and creates a strategic thread through the entire process.

Multiplication in Mind

During our engagements, you’ll progressively learn, apply and internalise the Xquadrant Visual Toolbox.

These are memorable, sticky ideas, thinking tools or processes to help you adopt a world-class leadership skill set for life - and be able to multiply these insights to those around you.

They are simple and 'designed for digital', cutting through the noise of the digital age.

Topics include performance, productivity, purpose, collaboration, shaping culture, influence, building ownership, changing mindset, etc.


“My work with Richard was immensely helpful and insightful. I addressed my tendencies in high stress situations, how to be more liberating in my leadership and how to observe patterns of my behaviour that need work.

Curt H.

CEO, Fintech Firm


I would recommend Richard's coaching to anyone in a position of management and/or leadership, especially in high growth, when orchestrating and nurturing the efforts of a team is crucial to its success and sets the foundation of a long-lasting culture.

Michael F.

CTO, AI Firm


Richard has the great ability to see through the noise and distortion around a problem and pick out the signal that's hiding underneath. He zeros in very quickly on the heart of an issue and points out what levers can be moved to change things.

James A

CTO, Cloud Services

Is 1:1 Coaching right for you?

Let's find a few minutes to discuss.