
Are you on fire – or have you quietly descended into grind or drift?
And how’s that impacting you, your business, and your future?
I’m Richard Medcalf, trusted advisor to founders/CEOs running $20M–$200M businesses and beyond.
Time and again, I come across amazing leaders whose business no longer excites and energises them.
They’re grinding it out and putting on a brave face, but their team can sense their frustration and lack of spark.
Or they’re settling for a ‘quiet life’, but are secretly bored.
But before you can relight the fire, you need to know your starting point. The Ignition Index does just that, and will give you immediate insight and focus.

Richard Medcalf advises elite leaders, including billion-dollar CEOs, tech unicorn founders, an Entrepreneur of the Year, and an Olympic medallist. He’s the founder of Xquadrant and author of Making TIME For Strategy and The 10X Reckoning.
