William is a client of mine and an impressive executive in the telecoms sector, with a track record of developing and launching new business. When I spoke to him he was frustrated and rather resigned regarding his team.

“My new hires are great,” he told me. “But I’ve a lot of staff that I inherited, and they’re just not motivated.”

Perhaps you can relate.

As a high performer, it’s easy to look at your team and wonder how to instil in them the same drive, focus and sense of ownership that you yourself have. And you might jump quickly to the conclusion: “they’re just not committed/motivated.”

The impact of team engagement and sense of ownership

Imagine the difference it would make if everyone in your team was engaged, felt accountable for their objectives, and had a genuine sense of ownership regarding the mission of the team.

It’d be a game-changer, right?

I just got off the phone with a senior leader at a multinational. He’s experienced, highly competent and in the middle of a turnaround situation.

During our call, I asked him “so what’s your vision for your team next year? How do they need to grow and step up? What would you like them to be doing differently this time in twelve months.”

This stumped him. “You’re right, this is important. And actually, I’ve been meaning to think this through properly but there are so many operational demands right now I’ve not had the time to think clearly. I’m taking some holidays over Christmas, so will try to give it some thought then.”

Do you know this issue? You have very capable, strong performers on your leadership team, but team meetings and discussions are… unsatisfying!

It’s so frustrating because you know the calibre of people in the room and you know the team could be accomplishing so much more together.

Well, I’ve been working with a couple of really strong, high-performing leaders recently who had similar issues with their leadership team meetings.

The problems?

Time and time again leaders watch as pivotal moments get forgotten and real opportunity to play at a new level fades away. Here’s how to stop that from happening.

How most leaders cripple team development

We’ve all been there. You turn up to the annual team offsite meeting. You suddenly remember what happened at last year’s meeting.

Or rather, what didn’t happen.

The team had enthusiastically written a bunch of “game-changing” actions and initiatives on the whiteboard. And now, a year on, practically nothing has changed.

Or perhaps you did some team development work, but the new behaviours the team committed to are completely forgotten.

This can happen with the best of intentions. I’m working with a fantastic, senior leadership team. We made significant progress over a three-month period, and we were seeing gains in collaboration, alignment and stronger ownership of key business goals.

But - year end happened, there were some contractual delays, then there was the start-of-year kick-off season. Before we’d noticed, four months had passed without any follow-up.

Of course, momentum and focus took a huge hit.

Strong, strategic leaders are an incredible asset - but they can easily and permanently undermine the long-term success of the team. Here’s how you can avoid this common but often unseen pitfall.

Superstar leader, strong team - but growing disengagement

I was working with the Senior Leadership Team of a UK company.

10 experienced people around the table, including a phenomenal, brilliant high-performer as their leader.

Two people were taking up 50% of the “airtime” and engaging in vigorous debate. Add another two people, and 80% of the airtime was accounted for.

That meant that six people’s contributions (60% of the team!) were squeezed into the remaining 20% of airtime.

A recipe for disengagement, silo-thinking and underperformance.

Now, we solved the issue but it’s important to understand what the dynamics were that created this problem in the first place. I’ll explain that in a second - but you need to understand the power of the Conqueror vantage point first.

You might have a focused strategy, a great product and relentless execution, but if you fail to harness the power of one key leadership perspective in your team, your impact will remain moderate.

In this article we’ll cover the key to skyrocket your team’s influence and achieve your goals faster than ever.

But first, a quick story.

How we rocketed to CEO-level visibility and impact

At Cisco I was in a very strong leadership team, in an incredibly strong ‘elite’ business unit. However, our team’s impact soared and eclipsed many other parts of the business unit for one key reason: our team’s leader, my manager.

Not necessarily the greatest at delivering detailed work, he was a master…. I mean MASTER… of networking and communication. He was promoted through the ranks at astonishing speed, leveraged his vast internal network to catapult the visibility and impact of the team, and ended up becoming personal friends with Chairman John Chambers and CEO Chuck Robbins.

This relational strength allowed our team to have an impact far and beyond most other groups in the company, becoming the go-to resource for some of Cisco’s highest-visibility marketing campaigns and work with customers.

Our manager was a multiplying factor… a true catalyst for our team’s impact.

Ignore the Catalyst at your peril.

If you’re an entrepreneurial, visionary leader but are frustrated at your team’s performance or their reluctance to ‘get on board’, the good news is there’s a huge opportunity to increase performance.

There’s an essential leadership perspective on your team that you may actually feel is holding you back, but in fact can make all the difference.

A board of directors in conflict over future strategy

I was on the board of a non-profit several years ago and there was tension in the air! The market had changed dramatically over the last couple of decades and signs of decline were starting to appear. As someone inclined to look at the world through a lens of innovation and growth, I had rather bold ideas to reimagine how we functioned and raise our game. A number of other people shared my perspective.

Others on the board, however, were strongly opposed to what they saw as ripping up the success formula that had got us to where we were. They argued that we needed to get better at what we were already doing, whilst tightening our budget to reflect the facts of the situation.

The situation got heated. We were at risk of splitting into factions.

This is a classic progressive/conservative situation. In my clients, this often shows up as “visionary CEO vs pragmatic COO”.

But before I explain how we resolved the situation, let’s step back and understand the leadership perspective that held the key to unlocking this situation.

“I want more innovative thinking from my organisation.” We hear this all the time from C-Suite leaders. Well, what if there were actually game-changing ideas that you simply weren’t hearing?

When a missed perspective results in missed opportunities

I was coaching the exec team of a high-growth tech firm, and had some in-depth discussions with the two co-founders, Raoul and Michael.

Raoul was an entrepreneurial, strategic and charismatic leader who had taken the CEO role, whereas Michael was a quieter, more reserved individual.

I noted that Michael was barely heard in the management meetings, drowned out by Raoul’s force of personality.

But when I dug into the company history, all the breakthroughs had come from Michael - and the lion’s share of dead-end strategies and projects had come from Raoul!

Raoul is a great leader, but those times when he didn’t listen to Michael’s holistic, long-range thinking were the times when he took the company down the wrong path, wasting time, resources and market share in the process.

I’ll tell you what I found as I coached Michael, but first let’s back-up a little…

If you are a driven, strategic leader, you might be creating unnecessary resistance, stress and drama in your organisation because you’ve unintentionally shut down a critical leadership perspective on your team. Here’s how you can avoid this common trap.

A Visionary Leader…. An Organisation in Tatters

When I was at Cisco, a new leader came in to the company to merge two departments together and create a new business unit. The company went big on the announcement, wheeling said leader onto the quarterly earnings call with investors, and so on.

Two years later, the leader had left and the organisation was in tatters. There were a number of factors involved of course, but the absence of a critical leadership perspective had a major role.

We’ll pick up the story in a minute, but let’s step back and understand this absent insight.

Overload and frustration. These were the two key themes emerging from our 2018 Organisational Leadership Survey.

You might resonate with Valérie, a regional VP in an online advertising firm who I spoke to last week.

Valérie has a team to manage but also has individual goals to achieve. She’s got a couple of star players she relies on extensively, but it’s extremely hard to get autonomy and results from the rest of the team. She’s frustrated because she knows the team could be so much better, but she doesn’t have the time.

Putting it another way, here’s the manager’s dilemma:

I’m frustrated because the team could be better, but I’m overloaded myself. It would take way too much time and energy to really move them forward.

The manager’s dilemma

The problem is most management advice was written for another age. Nowadays most team managers are also ‘individual contributors’; everyone is distracted and overloaded; the team is distributed in many locations and its membership changes faster than ever.